Although disguising of the underlying address may be desired for legitimate business or personal reasons, it is open to abuse. When using tiny URL, the link must be less than 500 characters or the destination will be cut off. Do E-Commerce and Analytics360 data figures not match on your campaign report? Due to the differences in Google Analytics and MailChimp tracking, it's normal for Analytics360 and E-Commerce revenue figures to vary.
If you copy and paste this script exactly as it appears here, your outbound clicks will appear in your Analytics Events reports with a Category of "outbound" and an Action of "click". (In the snippet, these are shown in bold.) You can use these values, or change them and define your own values. URLs encoded in two-dimensional barcodes such as QR code are often shortened by a URL shortener in order to reduce the printed area of the code, or allow printing at lower density in order to improve scanning reliability. Twitter will use this to make your timeline better.
While this solution might not compete with the extremely short URLs that link shortening services can provide (and without the equivalent analytics packages), it would avoid the link shortening middleman and let your user know at a glance where your link will take them. — Is link shortening for you? Using them ensures all parameters on the tracking link are transferred and parsed correctly for all platforms, browsers and scenarios. It's possible to shorten regular custom links or OneLink URLs: Shorten Regular Custom Link You can use as many parameters as you'd like on a tracking link and use Shorten Link to convert the link to a short one. Adjust label parameters are extremely handy when you have user-specific data that you want to access in other systems.
You may want to know how your announcement emails perform compared to your regular emails listing current specials. These extensions are easily obtained and generic enough for almost any organization to use.
Check the Enable OneLink box - the custom URL changes to OneLink Note The link is automatically multi-platform enabled. URL shorteners are nothing new, Tiny URL has been around for 100 years, but WP.me is different in a few ways. You can shorten a link right away, although you’ll need to enter a CAPTCHA code. Macro Name: element text Macro Type: Custom JavaScript Custom Javascript: The .textContent property is built into most browsers which is nice, but you can always adapt the macro to use innerHTML or innerText depending on your needs. For consistency, use your URL shortener whenever possible, rather than mixing your own custom domain with other generic ones. This should not contain information already in the campaign name or medium fields. Tracking Out-going Links with Google Analytics With Google Analytics, you can also track outbound links on your website. Twitter will use this to make your timeline better. While URL shorteners have had some incredible usage tied to the growth (and constraints) of Twitter, I question their sustainability as a business. The Click Map shows you a visual representation of how each link performed in your campaign. Tip: Storing unique values in the appropriate parameters can drastically improve report performance. People have learned that shortened links can lead to any random spam page on the web. In those cases, you can add the following parameters to your affiliate tracking link for your publisher to provide more data: Source & Affiliate Sub IDs Some of the most commonly used parameters are the traffic source and affiliate sub ID parameters: source aff_sub aff_sub2 aff_sub3 aff_sub4 aff_sub5 These parameters are used to store non-unique session information from the affiliate’s tracking system that they want passed back on conversion. Example: South Park Studios uses cart.mn to recreate, in a shortened form, the name of one of its most well known characters. Maybe you want a simple URL to put in a print add, or want to be kind to mobile readers of your content.