Not everyone is a fan of link shorteners, though, suggesting that they only add a possible layer of failure to the web. They also allow you to track your links and provide you with the ability to understand and visualise your audience.
Abbreviate or shorten: Use common abbreviations to make things shorter or just chop off some letters of your name. The links toolbar may not be visible in all setups and in most browsers, you can enable it in the View->Toolbars menu of your web browser. With that said, if you do need to track your URLs, or you want alternative ways to post there are plenty of ways to do it: Bit.ly: Probably the most popular URL shortener for Twitter because it was one of the first to let you track your tiny URLs.
It's usually a good idea to announce, on any of your social media services you plan to use the shortener on, that you'll be shortening links through a custom domain form now on just so users feel comfortable clicking the links. Twitter will use this to make your timeline better. On Twitter and some instant-messaging services, there is a limit to the number of characters a message can carry – however, Twitter now shortens links automatically using its own URL shortening service, so there is no need to use a separate URL shortening service just to shorten URLs in a tweet. After pasting the link, select the SHORTEN URL button. 6.
This data is useful in aggregate to determine the response to your emails, including attributing purchases to sends, and also at the individual level to determine a user’s engagement and interaction with Lifecycle Optimizer rules and Audience Builder filters. Twitter will use this to make your timeline better. The Google Analytics campaign title combines the MailChimp campaign title with the date and the Campaign ID. You could create a complex UTM code structure for a link but then shorten it via Bitly and use the link on a piece of direct mail. Unfortunately, reports would be misleading if one or more outbound sites didn’t use Analytics.
Use an online search tool: One great tool for coming up with good domains for URL shorteners is Domai.nr, which lets you type in a full company name and the site suggests variations of it using numerous alternate extensions and other methods mentioned here and even links you to where you can purchase the domains (this is especially handy for country TLDs). You can then create tags that wait for the gtm.linkClick event to happen, and perform additional tasks (like the external link tracker tag described below). note: There are a number of tagging strategies. There are a lot of other link shorteners, many being novelty systems (like a link shortener that doesn’t really shorten but turns your URL into a Dickens quote, or one that makes your link look shady and nefarious, or one that churns out a hipster-phrased link) or ways to earn money for yourself or for charities through ads that appear before the user gets to the destination URL. The domain you use cannot have another website hosted on it. There are two ways to identify your application: using an OAuth 2. For example, the URL "" can be shortened to "", and the URL "" can be shortened to "". Click on settings for the app that you wish to create a new tracking URL. Google Analytics won't work if there is a space after the URL in the campaign. Shorten Link Action Shortened links are very useful because: 1. More over, all these statistics & reports come with no cost.