Under Tracking, click the Google Analytics link tracking box. This sounds like a lot of work if you want to track all your outgoing links. Every single email address links contains mailto: so this firing rule ensures that this tag only fires on clicks where links are “mailto” type email addresses. Brand the client's links to increase engagement and inspire audience trust. Undo Undo URL Shortener @URL_Shorteners_ 7 Dec 2012 More Thanks.
Before You Start Here are some things to know before you begin this process. Some countries place restrictions on who can register domains with its country TLD — though this is becoming less and less common as countries realize the revenue opportunities from selling domains worldwide. The .ly namespace is controlled by Libya, you see, and the use of it is governed by strict rules.
Is there more than one type of Google Analytics tracking on your links? If you combine MailChimp's Google Analytics tracking with custom UTM tracking, this could skew results in reports. Undo Undo URL Shortener @URL_Shorteners_ 10 Dec 2012 More Starting in February, 's URL shortener will add two more characters.
Note: Not all website UTM parameters work properly with Google Analytics. This delay can be made worse if the account is set up close to the weekend because sometimes data aggregation slows and gets pulled in on Monday. Click the name of the report you want to work with. You can also get a visual glimpse of your engagement for a different perspective.
The SEO issue isn’t an issue, according to Google’s Matt Cutts. To use custom campaigns, you add UTM parameters to your URL which are then recorded in your custom analytics report. As they say, barriers can boost creativity, so people have learned to be pretty witty with 280 characters, even inventing hashtags to make the whole process easier. Instead, they create a “tracking link” that will act as a redirect to the actual landing page or website URL.